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World Iron Deficiency Day- Employees Awareness Session

World Iron Deficiency Day is a global day which is held to raise awareness about the symptoms of iron deficiency and iron deficiency anemia. Iron Deficiency Anemia (IDA), is a common type of anemia — a condition in which blood lacks adequate healthy red blood cells that carry oxygen to the body's tissues.

The OBS Group, after a strategic alliance with Vifor Pharma has started a journey towards ID/IDA awareness.In line with the organization’s tagline ‘We make a difference in people’s life’, we have taken the initiative to create employee awareness and encourage them towards a healthier life by celebrating ‘WorldIron Deficiency Day’. The aim of Iron Deficiency Day 2017, promoted by Vifor Pharma Team, is to educate employees about the symptoms of iron


deficiency and iron deficiency anaemia.The OBS commercial team partnered with HR to celebrate this day across the OBS Group and create meaningful awareness amongst OBS Group employees.

For this purpose, the ‘World Iron Deficiency Day’ was celebrated at all OBS Group locations. This event was organized for the management staff at OBS Head Office, OBS Plant, Aspin and AGP.

The day of the event, all employees were encouraged to get their pictures taken with the iron mascot and interesting props endorsing interesting messages to promote ‘World Iron Deficiency Day’. After lunch, all employees gathered at a meeting area where they were welcomed by HR through a motivational talk, followed by an informative session organized by the Commercial Team where they called attention to the symptoms of IDA. They highlighted the importance of iron in a person’s life and the signs that would suggest that a person is suffering from its deficiency. An exciting quiz was held at the Head Office and Aspin after this talk, where gifts were distributed to the winners. At this occasion, our CEO, Mr. Tarek Khan also engaged employees at the OBS Head Office through an inspirational talk and cake cutting ceremony, highlighting the organization’s vision and growth opportunities for employees. Our CEO appreciated Mr. Mirza Anjum Fahim-(MD) and his team, who initiated this program in collaboration with HR.    

The senior leadership of the organization at all OBS locations encouraged and appreciated this initiative; they were invited to deliver motivational talks at the formal opening and closing of this program.  All Department Heads gathered for a cake cutting ceremony after which there was a networking tea with scrumptious snacks where employees mingled with their colleagues. As a gesture of goodwill, OBS partnered with Chugtai Labs to provide 40% discount on all tests and 60% on Ferritin Level Test for our employees and their families; each employee was given two coupons to avail this benefit. This gesture was highly appreciated by employees and their families at all OBS Group locations.

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